There’s no denying that healthcare is complex. And yet, at the same time, we believe it’s really quite simple—focus on the patient.

You may be thinking, “It’s healthcare. Of course we’re all focusing on the patient.”

On the surface, this may be true. But when we look one layer deeper and start to explore access, affordability, accountability, and the relationship between payers, providers, and policy—that notion quickly falls apart.

Not to mention, with the ever-increasing paperwork burden and rising rates of burnout experienced by providers, there’s no energy left to cultivate meaningful relationships with patients.

So what happens?

Since we live in the digital age, technology companies,invariably, come in and try to solve all of these problems with software. They claim we can fix access with online scheduling, provider burnout with digital tools, affordability with pricing transparency tools, and provider accountability with social reviews. Individually, these are worthy strategies but they are limited in their approach and their overall impact.

These are just bandages covering up the symptoms, instead of solutions targeting the root cause.

At Keet, we know that technology itself is never the solution–not when people are involved. Ask any tech founder about adoption rates and you’ll quickly learn why. Technology is at its best when it makes the lives of the people using it easier.

This is why at Keet, we know our role is not to take the place of a body in the clinic, but rather to amplify existing strategies and solutions and be a vehicle to make certain tasks and strategies, like collecting outcome surveys or delivering care plans, less of a burden. At the end of the day, we know that the most important person in the room is the patient and that the patient-provider relationship is sacred.

At Keet, we believe that when the focus is taken off of the patient, healthcare falls apart.

We created the following healthcare beliefs as our pledge to you, and the entire healthcare industry, that these ideas will shape everything we do here at Keet. From designing our product, to choosing our partners.

Now it’s your turn

We couldn’t wait to share our belief statement with you, but we’re even more excited for you to share your belief statements with us. If it resonates with you, please share your own healthcare belief with us. We’re committed to inciting a movement for the patient this year and hope you will join us in getting the conversation started.

Want to join us? Share your healthcare belief in the comments below and around the web  with #myhealthcarebelief. You can check out the conversation on Twitter here.

Let’s give ‘em something to talk about.